How much does it cost to advertise on News 24? Why should you advertise on the News 24 TV Channel? Know about News 24 Advertising Agency and News 24 Advertising Rates (Cost)in India.
Advertising through News 24 is the most effective and efficient advertising method in the Television media type. Advertising in News 24 will assist your brands to connect and reach out to the right audience. Television advertising assists the advertisers in targeting a huge group of audience as well as offers the ease of targeting a particular time band based on your requirements. Advertising through News 24 is incredibly popular for brands trying to reach out to a huge number of premium users within specified geography in a small time. As the Channel carries many different sets of programs, it is appealing to almost all in the family thereby ensuring a complete household reach. News 24 is the leading Television Channel and is the concrete option for all marketing campaigns.
What Are The Rates for Advertising in News 24?
The given rates are for per second of airtime. So for example, if the price to advertise on News 24 is given as Rs 200/sec and your advertisement is at least 10 sec long, the price for playing your advertisement for one time on News 24 will be Rs 200 X 10 = Rs 2,000. The advertising rates for News 24 are per the timeband which is directly equivalent to the reach. The Prime Time in the News category starts from 6 pm to 10 pm whereas 9 pm to 10 pm is known as Super Prime Time. The rates for Prime Time and Super Prime Time in News 24 are contrastingly high when compared to Non-prime Time. But, if you consider the reach during these particular hours, the price per reach decreases which makes it easy for the TV planning company to add it to the plans.
Why One Should Advertise on News 24?
The rates to advertise in News 24 is incredibly low when compared to all other news channels in India. Its reputation in the Hindi belt makes advertising in News 24 a significant part of any Television campaign. News 24 has famous programmes and TV anchors. This is the reason that the engagement of viewers is pretty high with the channel. Exopic Media is a legal advertising company that can assist you in planning and buying ad spots in News 24 at the lowest rates.
How Does Advertising Works in News 24?
Advertisements in News 24 are played during the break as well as when the content is being shown. There is more creative freedom when placing ads during the breaks but when it comes to messaging, it needs to be grouped with the content when selecting advertising options during the content. Some of the famous advertising options available on News 24 are:
a) Video Ads – These are broadcasted during ad breaks. The duration for a video advertisement is a minimum of 10 seconds which can be increased by 5.
b) L Bands – These are thin strips also known as Aston Bands and appear during programs at the end of the screen. The Aston Band duration is 10 seconds per exposure. You can choose the number of Aston Bands per day and the total number of days you would want to advertise. The prices are per the time band you have chosen.
c) Brand Integrations – These are custom media options and are usually created based on your advertising budget and goals.
How Does Pricing Work When Advertising on News 24?
- The rates usually depend on the creative length you select, the time band you choose and the duration of the campaign.
- The premium charges are applicable for targeting a specific programme, any crunched time bands, and spot positioning.
What is The Proof of Execution?
- Log Report: The tentative log timings are shared daily so that the client can view Ads live.
- Telecast Certificate: At the end of the campaign, the TV channel offers a Telecast Certificate to the advertiser with the accurate timings of the Ads aired. The Telecast Certificate is always created on the last date of every month.
Exopic Media is a 360-degree advertising and marketing office, situated in New Delhi. Exopic Media uses online and offline marketing and advertising stages with an assurance of great accomplishment that will outperform your expectations.
Exopic Media was set up with the sole motivation to combine vital planning and creative thinking. We offer imaginative responses for challenging issues and construct historic brands for individuals who are difficult to intrigue. Through our capacity in various kinds of showcasing and promoting, we have acquired the trust and enthusiasm for our rivals, audience and also our critics.